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Present

In 1998, CWL began developing a new series of business titles for McGraw-Hill, Briefcase Books. These books deal with basic management topics, presenting the essentials in a style and format that makes the subject matter easy to read about, with a strong emphasis on how-to. They include short sidebars on nearly every page.
Briefcase Books are aimed at the needs of managers at all levels and in all types of organizations who want to create a workplace where people enjoy their work, perform at higher levels, and deliver the goods to customers.
There are now 12 titles in the series. CWL was completely responsible for the books in this series, from conception through production.
Click on the title to order this book from 
Click on the cover to read the table of contents
and information about the author(s).
Communicating Effectively
by Lani Arredondo
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Communication is key to success in any organization. When managers fail, a key reason is lack of communication skills. A book can't cure this, but it can raise a reader's consciousness about the nature of what's involved in effectively interacting with others to get work done. This is a thoroughly modern approach to this subject, including team communication, meetings, presentations, e-communications and much more. |
Leadership Skills for Managers
by Marlene Caroselli
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To be effective you have to be sound manager, but that's not enough. You also have to know how to positively influence the behavior of those you work with to achieve individual, group, and organizational goals. There are lots of books available that tell you about theories of leadership. Here's one that gives you practical advice in all the skill areas you need to know about from establishing a vision to being a team-builder to being a liaison. By a highly regarded author, consultant, and speaker.
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Conflict Resolution
by Daniel Dana
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This book is written by one of the leading trainers in the U.S. in conflict resolution and mediation skills. The author carefully takes the reader through what makes a conflict on the job and how to gain the skills, especially in mediation, to resolve conflicts and, more importantly, actions to take to minimize conflict in the workplace. The book is written in lively style and includes numerous case studies and uses various real-work scenarios to illustrate principles and techniques.
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Skills for New Managers
by Morey Stettner
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There are thousands of managers out there, all trying to recruit, train, and motivate their staff. They all want the same thing: to please their bosses, to earn the respect of their employees, and, above all, to avoid the headaches that so often come with managing people. And new managers may find the whole task daunting. But they don't have to go it alone: this book will help them survive -- and even thrive.
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Empowering Employees
by Kenneth L. Murrell and Mimi Meredith
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Empowering is mutual influence, creative distribution of power, shared responsibility. And it works! It enables people to use their talents and capabilities, it fosters accomplishment, it develops the spirit in an organization, and it builds effective relationships. But it's not easy for managers to empower. This book makes it easier by walking the reader through the steps. |
Recognizing and Rewarding Employees
by R. Brayton Bowen
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Managing in today's complex work environment is not easy. And one of the growing challenges is recognizing and rewarding employees. That's because the concept of "employee" is changing and because the nature of work is changing. Yet how a manager recognizes and rewards employees may well determine how effective he or she will be.
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Performance Management
by Robert Bacal
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| In 15 chapters, Bacal shows managers how to help employees perform well and continuously improve their skills to become more valuable contributors to the organization. It includes detailed information on performance appraisal, with special emphasis on how to make this a positive rather than negative activity.
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Motivating Employees
by Anne Bruce and James S. Pepitone
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| In their engaging style, the authors revail how Southwest Airlines, Disney, Ben & Jerry's, and other companies have turned themselves into "motivating organizations"--workplaces that inspire employees to do excellent work because they want to. Includes case histories and lots of techniques for turning on employee motivation.
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Effective Coaching
by Marshall J. Cook
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| This book explains how to apply sound coaching methods in the workplace, encouraging top performance by working with your employees instead of over them. From correcting to mentoring to training to coaching landmines, this book gives you the principles and techniques to become a coach instead of a boss.
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Managing Teams
by Lawrence Holpp
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More and more managers and employees are recognizing the interdependence of their tasks and the importance of teamwork. From the questions to ask before establishing teams and the relation of teams and business strategy to team dynamics and evaluating team performance, this book covers all the basics with a strong emphasis on how-to.
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Hiring Great People
by Kevin C. Klinvex, Matthew S. O'Connell,
and Christopher P. Klinvex
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With today's unemployment along with a growing demand for workers with proven technical skills, the hiring process is becoming more crucial to the growth and success of organizations of all sizes. The authors of this book show managers how they can find, screen, interview and successfully hire and retain the best people.
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The Manager's Guide to Business Writing
by Suzanne D. Sparks
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For anyone in an organization who wants practical and immediately applicable advice on writing letters, memos, and reports. This book offers guidelines for writing business correspondence with speed, precision, and power, giving your readers the most information in the least amount of time.
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To learn more about Briefcase Books, go to the Briefcase Books Web site at
www.briefcasebooks.com
To see other books developed by CWL, click here.
Would you like us to develop a book for your company?
E-mail us!

CWL Publishing Enterprises
3010 Irvington Way
Madison, WI 53713-3414
Phone: 608 273-3710
Fax: 608 274-4554
info@cwlpub.com
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